Corporate Art not only refers to paintings but also encompasses the broad spectrum of prints, posters, photographs and decorative art in the form of antique furniture, rugs, textile art, vases, candles etc. Incorporating these elements and placing them strategically based on a theme could make the space more personal and inspiring.

Corporate art can be original art or reproductions and it is made by artists such as painters, photographers, sculptors, print makers, and others. Corporate Artwork can enhance any space in which it is installed but it can serve a great purpose specifically in office spaces. Art can make a corporate area feel more welcoming and attractive. Some corporate offices can even have their own corporate art galleries in which they request specific artists to create work just for them.  Clients of these galleries include architects, interior designers, and developers. While treating any interior space to an artistic transformation, the whole office area opens up like a canvas enabling one to sketch his/her ideas.

Original paintings and sculptures are increasingly being purchased by corporations and small businesses. There has long been a market for original art in restaurants, hotels and other public spaces. Now even small to medium sized companies are entering the marketplace for interesting, visually arresting corporate art collections for display in offices and other workplaces.

Purpose of Corporate art

Business is all about image, and often the pictures hanging on the office wall will say more about the company than a heavy corporate brochure. Employers want to work provide pleasant environments for staff to work in as part of the overall package of treating staff well. And there is nothing quite like an original one-off canvas to provide a talking point. And art can even stimulate the imagination and get the creative juices flowing.

Corporate art work can attract positive energy for the space it is displayed in, the people, and the company as a whole. Corporate art can do this by communicating company objectives and messaging, strengthen customer and employee interactions, promote organizations brand and mission, encourage a creative and dynamic environment, strengthen morale, and engage others. Corporate art gallery can do an initial analysis of company brand and image and come up with a recommendation to optimize options of artwork needed for the company.

One important concept in corporate art is a sense of scale.  For example, if one wants to have a large wall in the corporate space, would ideally want a large artwork to fill it, or a series of multiple artworks.  Anything that is too small in size will look out-of-place.  Similarly, if you have a large open area, you would benefit from a large fountain or sculpture.

And then there is always the possibility that some day one may find that abstract hanging in reception is worth a small fortune as the artist who painted it becomes collectable and prices rocket. The investment value of art is a key driver for corporate art buyers.

IndianArtIdeas.com also provides beautiful art for the offices and interiors. In the process we understand the client’s requirements precisely and provide him with a solution that is apt to his existing set of requirements. Custom paintings, commissioning of sculptures etc., is also done as per the requirement. Thousands of artists, spanning across India, associated with us ensure that we are able to deliver the right work to the utmost satisfaction of our corporate clients.