Archive for June, 2013


Corporate art

   Posted by: admin    in About Us

Corporate Art not only refers to paintings but also encompasses the broad spectrum of prints, posters, photographs and decorative art in the form of antique furniture, rugs, textile art, vases, candles etc. Incorporating these elements and placing them strategically based on a theme could make the space more personal and inspiring.

Corporate art can be original art or reproductions and it is made by artists such as painters, photographers, sculptors, print makers, and others. Corporate Artwork can enhance any space in which it is installed but it can serve a great purpose specifically in office spaces. Art can make a corporate area feel more welcoming and attractive. Some corporate offices can even have their own corporate art galleries in which they request specific artists to create work just for them.  Clients of these galleries include architects, interior designers, and developers. While treating any interior space to an artistic transformation, the whole office area opens up like a canvas enabling one to sketch his/her ideas.

Original paintings and sculptures are increasingly being purchased by corporations and small businesses. There has long been a market for original art in restaurants, hotels and other public spaces. Now even small to medium sized companies are entering the marketplace for interesting, visually arresting corporate art collections for display in offices and other workplaces.

Purpose of Corporate art

Business is all about image, and often the pictures hanging on the office wall will say more about the company than a heavy corporate brochure. Employers want to work provide pleasant environments for staff to work in as part of the overall package of treating staff well. And there is nothing quite like an original one-off canvas to provide a talking point. And art can even stimulate the imagination and get the creative juices flowing.

Corporate art work can attract positive energy for the space it is displayed in, the people, and the company as a whole. Corporate art can do this by communicating company objectives and messaging, strengthen customer and employee interactions, promote organizations brand and mission, encourage a creative and dynamic environment, strengthen morale, and engage others. Corporate art gallery can do an initial analysis of company brand and image and come up with a recommendation to optimize options of artwork needed for the company.

One important concept in corporate art is a sense of scale.  For example, if one wants to have a large wall in the corporate space, would ideally want a large artwork to fill it, or a series of multiple artworks.  Anything that is too small in size will look out-of-place.  Similarly, if you have a large open area, you would benefit from a large fountain or sculpture.

And then there is always the possibility that some day one may find that abstract hanging in reception is worth a small fortune as the artist who painted it becomes collectable and prices rocket. The investment value of art is a key driver for corporate art buyers. also provides beautiful art for the offices and interiors. In the process we understand the client’s requirements precisely and provide him with a solution that is apt to his existing set of requirements. Custom paintings, commissioning of sculptures etc., is also done as per the requirement. Thousands of artists, spanning across India, associated with us ensure that we are able to deliver the right work to the utmost satisfaction of our corporate clients.



   Posted by: admin    in About Us

Art is a diverse range of human activities and the product of these activities.  A piece of artwork is something that reflects a person’s personality and individuality. Whether you have purchased a painting or created one yourself, eventually you will redecorate and wish to store it. If the artwork is not stored properly, the painting will get damaged and repairing it can be costly, so art storage is must.

Excessive heat and cold will cause cracks. If you are dealing with a painting on canvas, first insure there is a backing board attached. If one is not already there, adding one will help provide physical protection from direct contact to the back of the canvas. Make certain you store your paintings vertically from largest to smallest and off of the floor. Raising them off of the floor promotes airflow which is a necessity and prevents mold and water damage. There are several ways for fine art storage, Instead of just rolling them and placing in a poster tube they should be kept flat to avoid wrinkles, fold and types of damage that can occur during folding the pieces. Below are some art storage solutions:

  • Encapsulation: When you encapsulate your artwork, it is encased in a polyester film and when properly sealed, your artwork lives in a permanent microclimate.
  • Mat board with a Wrapped Face Cover: This is used for one sided pieces. The art is kept between a sheet of polyester film and a sheet of rag or conservation mat board.
  • Covered Window Mat: A covered window mat is recommended for use with works which need special protection while in storage, including pastels, graphite’s, charcoals and other fragile documents and pieces of art.  The work is matted, and then another sheet of mat board is placed on top and hinged on one side with pressure-sensitive linen tape.  The cover mat will protect the fragile piece, yet the hinge will allow you easy access to the piece for inspection.
  • Solander Box: It is a special acid-free, airtight box with hinged front panels.  These boxes are ideal for storing unframed art, as the hinge allows you to easily add and remove pieces, but once closed the box will protect the work inside. 
  • Deep sided storage boxes: These are made from acid free or rag mat board. It doesn’t create an airtight seal but it protects the work inside from dust, heat, light and humidity.

Talking about Framed art it should always be stored vertically and preferably in cabinets separated by foam or felt covered separations. All artwork framed or loose needs to be kept in a safe environment, preferably climate controlled, and away from mold and mildew, dust, insects, air pollutants, and out of damp and/or humid areas.  It is important to periodically examine your stored artwork to be sure no damage has occurred.